vivo Precisely Targets Luxury Outdoor Niche, New Device Searches Surge by 465%
With the launch of the new vivo X80, how can we effectively plant seeds on the Xiaohongshu platform and capture the minds of young consumers?
XiaohongshuSeasonal Marketing
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MINISO and Barbie Launch Sensational Co-Branded Merchandise, Selling Out on Day One
With the "Barbie" movie's explosive popularity, MINISO, as one of the brands in over 100 Barbie IP collaborations, leveraged the Barbie craze to achieve a dual explosion in brand visibility and sales!
XiaohongshuInfluencer Marketing
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XiaoDu TianTian's New Product Marketing Achieves Sales of Over 100 Million RMB in Two Months!
Combining a new product category with a high average sales price under high sales performance pressure, XiaoDu TianTian innovates within its product category, rapidly seeding its target audience and sparking e-commerce explosions.
XiaohongshuPrecision Marketing
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Biostime's Pro-Kids Delightful Cheese Cake Achieves Category Top 1
In the fiercely competitive Chinese infant formula market, Biostime has carved out a niche to secure a leading position while achieving cost reduction and efficiency.
WeiboInfluencer Marketing
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YEEDI Plans Chinese New Year Topic Marketing to Convey Brand Warmth
During the Chinese New Year, yeedi leverages topic marketing to boost in-platform traffic and enhance brand affinity.
WeiboSeasonal Marketing
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Haier Precisely Targets Keywords, Achieving a 50% ROI Increase During the 618 Sales Event
Capitalizing on the pre-618 shopping guide period among Zhihu users, Haier utilized precise keyword targeting to capture consumer attention pre-purchase, completing an efficient closed-loop from on-site seeding to off-site conversion.
ZhihuIntegrated Marketing
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